Branded Polls

Multicultural Consumers Cook at Home and Dine Out More During the Holidays

From eggnog and gingerbread cookies to latkes and kugel, many holiday traditions revolve around sharing special foods…


1 in 4 Consumers Will Make New Year’s Resolutions for 2019

With the start of 2019 just over two weeks away, consumers are reflecting on 2018 and making plans for 2019. At…


1 in 5 Consumers Plan to Spend over $500 on Holiday Gifts

With just 2 weeks until Christmas, consumers are making a mad dash to wrap up preparations. So, how much are consumers…


1 in 2 Consumers are on a Budget this Holiday Season

Consumers are opening their wallets this holiday season. The National Retail Federation estimates that shoppers will…


1 in 4 Consumers Plan to Host a Holiday Party This Season

The holiday season is in full swing with gifts and parties galore. Branded’s research has found that 1 in 2 consumers…


U.S. Political Landscape Shows Increasing Divides in 2018

The outcome of last week’s U.S. midterm election has strong implications for life in the United States over the next…


Consumers Likely to Say They Take Vacations To Explore New Places

Confidence in the economy is strong and consumers are actively planning their last vacations of 2018. According to…


Political Party Affiliation for Millennials versus Baby Boomers

Months of campaigning all come down to today's election. Branded has conducted extensive voter research to better…


Political News in Advance of the Election – Millennials versus Boomers

The U.S. Midterms are now just one week away. Voters have a wide variety of options for gathering political news and…


Upscale Consumers Most Likely to Belong to Travel Rewards Programs

Airline and hotel loyalty and rewards programs are tremendously popular among travelers. Airline loyalty programs boast…