Best Practices in Research

Data Visualization Choices Have Significant Impact on Data Interpretation

As researchers, we make many choices when visualizing data for our clients. Do we show results in a chart? Or just the…


7 in 10 Branded Users Think About Surveys Every Day

As researchers, we live and breathe surveys. We think about surveys morning, noon and night. But what about those who…


Over 4 in 10 Branded Users Say They Sacrifice Time on Other Activities to Take Surveys

At Branded, we actively work to better understand our users’ experience taking surveys and the role of survey-taking in…


8 in 10 Consumers Prefer One-On-One Dialogue Over Group Communication

Qualitative research gives us first-hand insights from participants in their own words. Researchers have many reasons…


Consumer Communication Preferences Key to Selecting the Appropriate Research Approach

Researchers have many options when it comes to communicating with their research audience. Qualitative research methods…


Three-Quarters of Consumers Say They Enjoy Gamified Surveys

From Nintendo to Pokemon GO, many consumers are immersed in the world of gaming on a regular basis. According to a…


Hispanic Consumers are Optimistic About their Financial Futures

The Hispanic population is a dominant group in the U.S. landscape, reaching new highs at 58 million. And by 2060, the…


Impact of Culture on Global Surveys

As more and more brands expand internationally, conducting multi-country studies becomes a vital component of any…


Education is Key Component of the Hispanic American Dream

The Hispanic audience is young and vibrant. Hispanics are the youngest racial and ethnic group in the U.S. with a…


Hispanic Consumers Pursue the American Dream

Hispanic consumers are young, vibrant and growing. The Hispanic population has reached 58 million in the U.S. and is…